The Disney Store To Introduce New Products At D23

DISNEY STORE TO UNVEIL ALL-NEW PRODUCT COLLECTIONS AT D23 EXPO 2015
 
Glendale, Calif. - July 23, 2015 - Disney Store announced today the all-new collections and Limited Editions set to launch at this year's D23 EXPO 2015, Disney's ultimate fan event held at the Anaheim Convention Center August 14-16. Located within the Disney Consumer Products Pavilion at D23 EXPO, the Disney Store will feature new and exclusive products showcased throughout more than 3,000 sq. ft. of retail space. New items celebrating everyone's favorite characters will be unveiled each day throughout the weekend. In addition to offering attendees the chance to shop special products not yet available to the general public, fans will also have the chance to meet the artists and designers who created these exciting new collections and be treated to the official Disney Store opening ceremony on Friday, August 14. During the ceremony, a special attendee will e chosen to "unlock imagination" at 9 a.m. alongside some of Disney's most famous characters.

Star Wars
Disney Store will launch an exclusive collection of Star Wars items at the EXPO on Friday, August 14th. The collection will feature apparel, collectibles, and toys, including the Star Wars Elite Series, a new line of highly articulated and detailed die cast action figures representing characters from Star Wars Episodes I - VI. The action figures will be sold individually at Disney Store locations beginning later this year; however, EXPO attendees have the opportunity to purchase the full set of Star Wars Elite Series action figures which includes D23 EXPO-exclusive versions of R2-D2 and C-3PO

Additionally at D23 EXPO, Disney Store will introduce Star Wars Legion Helmets, a series of eight vinyl collectible helmets inspired by the Star Wars Legion Helmet project launched in early 2014. Celebrating creativity and Star Wars, the project pulled together artists from across The Walt Disney Company, resulting in 300 helmets being transformed into diverse pieces of art, which inspired these collectible recreations - epic additions to every Empire